This year’s theme - A new deal for real estate – reflects the challenges faced by our sector. The impact of new global equilibriums and digital, environmental and social transition, such as the emergence of new ways of using urban areas, now play a leading role in construction and land development projects.
Find us at the entrance to the Riviera Pavilion on AFEX’s stand (R7 G23)
Drawing on its architectural and urban experience of designing multimodal hubs and the neighbourhoods in which they are located, the AREP Group has developed a range of skills in the fields relating to urban density, including urban planning guided by connections and interaction, assessing forms of usage, modelling pedestrian flows, and optimizing user thermal and acoustic comfort.
Urban density is a buzzword right now; however, urban intensity is the term on everyone’s lips in AREP's subsidiaries. Our experience in both China and in the heart of the Paris Metropolitan Area has taught us that it is not simply a case of combating urban sprawl by opting for verticality, but instead the aim should be to combine mixed urban development and reversibility. By increasing height and forms of usage, we are better meeting contemporary expectations while respecting the integrity of areas. For instance, AREP Ville working with HZDI (Hangzhou Design Institute) in Hangzhou, is planning to place sports pitches on top of each other across eight floors in a high-tech 99m high sports tower.
In another register, the flagship station for the 2020 World Expo on the Red Line in Dubai gives another glimpse of the group’s expertise. The building’s lines pay tribute to Abbas Ibn Firnas (the 9th century Berber scientist and poet who tried to fly with his own wings.) The structure has been designed to protect the World Expo's hoards of visitors from the climate and helps to channel them to the event’s various sites. The architectural design of this station bears witness to the contextual approach developed by AREP to showcase the identity of the areas and buildings it creates.
- Wednesday 15 March at 14:30 on stand R7 G23
Étienne Tricaud, founder and chair of the board. Pechakucha 20 slides x 20 seconds
- Wednesday 15 March at 18:30, Ruby Room, Palais des Festivals, Level 5
Étienne Tricaud, Presentation « export lessons »